We are on a mission to change rugby.

When people want their time back in rugby, they come to us.

Our mission

Framesports began with a simple belief: people in rugby deserve their time back. From national unions to grassroots clubs, too many hours are lost managing footage, creating reports, or trying to turn data into something meaningful. Somewhere along the way, rugby became more about admin than the game itself.

We built Framesports to change that. By combining advanced technology with real rugby insight, we make performance data and video instantly usable across every level of the sport for coaches, analysts, media teams, and governing bodies alike.

When people get tired of wasting countless hours each week on rugby-related work but still want to level up, they come to us.

The Numbers


Events Collected
2,000,000+
Hours of Footage Processed
2,000 +
Satisfied Users
3,000 +

Our founders

Founded with a love for rugby.

Framesports was founded by a computer scientist and a rugby player who came together and realised that recent technological breakthroughs could transform the sporting world.

Ori graduated with top honours in Computer Science and AI from the University of Bath, after leading development at Ditch Carbon. He lived with Lachlan at university - a former Canada Under-20s rugby player who had seen first-hand the inefficiencies facing sporting organisations every day.

In 2024, they started building tools together that harnessed the first wave of AI breakthroughs to tackle these problems.

Careers

We’re always looking for talent.

Interested in joining our team? We’re on the lookout for world-class developers and operators who love rugby. Email support@framesports.ai with a copy of your CV and why you’d be a great fit, and we’ll get back to you.

Careers

Frequently asked questions.

How do I apply to join your team?

We're always on the lookout for great people. If you think you'd be a good fit to join our team, email support@framesports.ai with a copy of your CV and we'll get back to you.

What requirements do you have for new team members?

There are three things we look for:

  • You love rugby.
  • You're happy to do different jobs.
  • You're great at working in a team, and you'd consider yourself someone with a low ego and high working output.
What's it like working at Framesports?

We're a small team with real ownership and we ship rapidly. In days, not weeks. You work directly with the founders, and the things you decide actually ship to customers. The work touches every level of rugby, from grassroots clubs to international tier-one.

How would I know if working at Framesports is suitable for me?

If you love rugby, like building things that ship fast, and are happy to wear different hats, you'll fit right in. You enjoy seeing your work used by real coaches, analysts, and players. You are comfortable with ambiguity and prefer outcomes over titles. If that sounds like you, get in touch.

How quickly could I get started working for Framesports?

For most roles we can move quickly, taking people from first conversation to start date in as little as a week or two. For specialist positions the process can take longer as we work through scope and fit. Either way, we'll be clear about the timeline as soon as we know.